This is the continuation of our Call Center interoffice Marketing Olympics. Here I just post the Mechanics of the 2009 Marketing Olympics
Mechanics:
There will be two groups to be divided evenly for each group according to specializations. Each pair will draw lots with 1 or 2.... The drawn number will be that person’s assigned group
Participants
1.
2.
Final groups will organize themselves and hold their own meetings and prepare their presentations. Final presentation will be on July 3, 2009, Friday at 10:00 am – 12noon. Groups will be given a maximum of 40 minutes each to make their presentations. Order of presentation will be determined by drawing of lots.
Judging will be done by the organizer and two guest judges to be announced later. There will be no strict criteria for judging however, the theme for the contest will be used as the general reference in choosing the winner.
There will only be one winning team to be scored using an averaging system based on the three judges’ scores based on a 10 point scale.
I will buy 1 big calda pizza to celebrate. The losing team is encouraged to chip in to buy drinks and possibly another pizza. This will be as snacks later in the afternoon.
Good luck and may the best team win!
Showing posts with label event. Show all posts
Showing posts with label event. Show all posts
Wednesday, July 1, 2009
Marketing Olympics 2009
Last month our Marketing Manager announce the opening of the annual Marketing Olympics witht the theme:Revitalizing the business to unlock new markets.
TEAMS:
1. Sbarro
2. Krispy Kreme
THE PROBLEM:
Propose a strategy of reinventing the brand and the business. Support the proposal with a creative marketing and advertising campaign. Tri-media advertising is viable and proven but may not be the only option. Explore options in online advertising, viral marketing, alternative promotion, etc.
As before, proposals must include briefs on targeted audience and the communications strategy.
Please be reminded that the theme for this year is Reinvention so the quality of the proposal will be judged based on how well the theme is expressed, whether it be in creating a new way of doing business, building a totally new brand image, tapping a new market through creativity, etc.
Minimum requirements for presentation are printed mock ups for major communication materials and a PowerPoint presentation. We will be opening the marketing Olympics to xxxx staff who are interested to watch so give it your best!
TEAMS:
1. Sbarro
2. Krispy Kreme
THE PROBLEM:
Propose a strategy of reinventing the brand and the business. Support the proposal with a creative marketing and advertising campaign. Tri-media advertising is viable and proven but may not be the only option. Explore options in online advertising, viral marketing, alternative promotion, etc.
As before, proposals must include briefs on targeted audience and the communications strategy.
Please be reminded that the theme for this year is Reinvention so the quality of the proposal will be judged based on how well the theme is expressed, whether it be in creating a new way of doing business, building a totally new brand image, tapping a new market through creativity, etc.
Minimum requirements for presentation are printed mock ups for major communication materials and a PowerPoint presentation. We will be opening the marketing Olympics to xxxx staff who are interested to watch so give it your best!
